Explainer video production in Ann Arbor that gives you a hero video plus social cuts, email snippets, and ads from one project
Built for scaling teams who need speed and reuse, our explainer video production in Ann Arbor delivers polished, on-brand videos without the chaos of managing freelancers or agencies.
200+ explainer videos produced for leading SaaS and tech companies.
SaaS-focused explainer video production in Ann Arbor
As an explainer video production company in Ann Arbor, we specialize in videos for tech companies that shorten sales cycles and boost trial-to-paid conversion.
- UI-integrated scenes that show your product in real use.
- Messaging that speaks to both technical users and business buyers.
- Focus on the ‘aha’ moment that drives user retention.
- Assets that reduce support tickets and accelerate onboarding.
Explainer Video for Clickup
We simplified Clickup's newest AI feature into a clear, engaging explainer that boosted onboarding completion by 47%.
See some of our work for
clear and compelling explainer videos.
We've created 350+ explainer videos with an average viewer retention rate of 85%. Our strategic approach ensures your complex concepts become instantly understandable.
Asana
Explainer video
Kandji
Explainer video
GIO Insurance
Explainer video
Kickstarter
Explainer video
Clickup
Explainer video
Notion
Explainer video
We produce two types of explainer video production for every business need
We produce two types of explainer videos each built for different goals, audiences, and stages of your funnel. Both designed to simplify your product.
Pure Animation
Ideal for SaaS, fintech, and complex products. Total creative control. Built for silence and speed.
- 100% custom motion—no templates or stock icons
- Works perfectly on mute (caption-optimized)
- Delivered in 10–14 days
- Includes vertical, short, and social cuts
- Easy to update as your product evolves
Live Action + Animation
Best for human stories, leadership, culture, and customer journeys. Builds trust through real faces.
- Real people, real settings—no actors
- Captures authentic emotion and tone
- Production time: 2–3 weeks (includes filming)
- Ideal for About pages, investor decks, and employer branding
- Includes polished edits with optional voiceover
Not sure which type fits your goal?
We’ll help you choose during our kickoff call, no guesswork required.
Why professional explainer video production is essential for growth in Ann Arbor
High-performing explainer video production in Ann Arbor requires more than just animation—it demands strategic messaging, human-centered storytelling, and a team that understands SaaS, tech, and product-led growth. Most marketing teams struggle to find all three under one roof.
It answers “What does this do for me?” instantly
Visitors decide in seconds. A strong explainer video leads with the biggest benefit—not your logo or your tech stack.
It becomes a reusable asset
Your explainer video doesn’t live on one page. It becomes clips for ads, onboarding flows, investor decks, and internal training—no reshoot needed.
It justifies your pricing
When users see the outcome you deliver—not just the features—they understand why your solution is worth the investment.
Explainer video production in Ann Arbor with total clarity
We simplify complex ideas so your audience gets it fast and remembers it longer.
Plain Language
We replace industry jargon like 'synergistic workflow optimization' with concrete phrases like 'automatically syncs your team’s tasks across tools'. Every sentence is tested for Flesch-Kincaid readability, targeting Grade 8 or below for universal comprehension.
Visual Metaphors
For abstract concepts like API integration or data encryption, we use intuitive analogies—pipes connecting systems, digital locks, traffic signals—to make invisible processes tangible. These metaphors are consistent throughout the video to reinforce understanding without oversimplifying.
Mobile-Optimized
Text appears at minimum 48pt size, key actions happen in the center 60 percent of the frame (safe zone for thumb-blocking), and scene transitions are timed for short attention spans. We test every cut on actual iOS and Android devices before final render.
Our explainer video production process in Ann Arbor, step by step
A streamlined, stress-free workflow designed for clarity, speed, and maximum marketing impact.
Strategy & Script Development
We start with a discovery call to clarify your goals in Ann Arbor whether it’s boosting trial sign-ups, reducing onboarding time, or supporting sales and craft a plain-language script that focuses on outcomes, not just features.
Custom Animation & Voice Production
Our team in Ann Arbor designs original motion graphics, records human voiceovers (no AI), and builds your video with your brand’s colors, tone, and UI ensuring it feels unmistakably yours.
Delivery & Multi-Format Repurposing
In 7–10 days, you receive a hero explainer video plus vertical cuts, silent-ready snippets, and social clips in Ann Arbor all captioned, mobile-optimized, and ready to deploy across your funnel.
Why explainer video production in Ann Arbor builds alignment across marketing and sales
Trust isn’t built with flashy transitions. It’s built with plain language, real UI, and a human voice that sounds like it cares.
We focus on real outcomes: faster onboarding, reduced support tickets, clearer value. Not just motion for motion’s sake.
Delivers in 7–10 Days
Your marketing and sales teams get polished videos fast, so you launch on time in Ann Arbor.
Shows Real Product Use
UI walkthroughs, feature demos, and user outcomes—captured clearly in Ann Arbor.
Works for SaaS & Tech
Explainer video production in Ann Arbor built for complex products, not generic templates.
Built for Reuse
One video equals hero asset, social cuts, email snippets, and onboarding clips in Ann Arbor.
No Fluff, Just Clarity
We cut jargon, buzzwords, and filler. Every second serves your message in Ann Arbor.
At Asteraki, we don’t just make explainer videos in Ann Arbor. We build your clearest, most credible sales asset. Because your product shouldn’t need a manual to be understood.
Typical delivery time for explainer videos in Ann Arbor
More conversions from pages with explainer videos vs. text-only in Ann Arbor
Of users prefer video over text to learn about a product in Ann Arbor
Explainer videos produced for tech and SaaS teams in Ann Arbor
Everything you need to know about explainer video production in Ann Arbor
We specialize in animated explainer videos, product walkthroughs, SaaS onboarding videos, investor pitch explainers, and internal training explainers in Ann Arbor. Every video is custom-built to simplify your message and drive a specific action, whether it’s a sign-up, demo request, or faster user onboarding.
Most explainer videos in Ann Arbor are delivered in 7 to 10 business days from kickoff. We offer rush timelines as fast as 5 days for urgent launches. The process includes script, voiceover, animation, and two rounds of revisions, with no hidden delays.
We create 100% custom animation in Ann Arbor, with no stock templates and no generic motion libraries. Every character, icon, transition, and visual element is designed from scratch to match your brand guidelines and messaging.
Yes. We source professional, human voice actors (not AI or text-to-speech) and handle full sound design in Ann Arbor, including custom music, subtle UI sounds, and audio mastering, so your video sounds as polished as it looks.
Explainer video production in Ann Arbor typically starts at $2,500 for a 60-second animated video. Most clients invest between $3,500 and $7,500, depending on length, complexity, and number of deliverables, such as vertical cuts and multiple CTAs. We provide fixed-fee quotes with no surprises.
Yes. We design explainer videos in Ann Arbor with silent-first clarity so they work on mute, and we support localization, including multilingual voiceovers, subtitles, and culturally neutral visuals. Source files are delivered for easy future translation.
Your explainer video in Ann Arbor can be used across your entire funnel: as a hero asset on your homepage, a lead magnet in email campaigns, a sales enablement tool, onboarding content for new users, or short clips for LinkedIn, Instagram, and paid ads. We deliver multiple formats, including horizontal, vertical, and square, so you’re ready for every channel.
Explainer video that delivers ROI—from onboarding to sales—in Ann Arbor
The real test of an explainer video isn’t how it looks. It’s how often it’s used. Here’s how to produce explainer video production in Ann Arbor that your sales team embeds in emails, your product team links in onboarding, and your marketers repurpose for ads.
Start with user pain points
Don’t list features. Focus on the problem your product solves and the outcome it delivers.
Write in plain language
Use simple, human-centered language. Avoid jargon, buzzwords, and internal lingo.
Show real UI, not mockups
Use actual product screens to build credibility and reduce cognitive load for users.
Design for silent viewing
Over 80% of social video is watched on mute. Use captions, visuals, and pacing to communicate without sound.
Plan for repurposing
One hero video becomes vertical cuts, email snippets, and sales clips—maximize ROI from a single production.
Use human voiceovers
No robotic AI. Real voice actors build trust and emotional connection with your audience.
Great explainer video isn’t about animation—it’s about clarity. Cut through noise, show value fast, and make “aha” inevitable.
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