Video Production That Helps San Francisco Tech Companies Scale.
Based in the heart of SOMA, Asteraki partners with San Francisco tech companies to create cinematic, high-converting videos that explain complex products, onboard users faster, and close more enterprise deals in the competitive Bay Area market.
Trusted by 250+ SaaS brands across the Bay Area – 5/5 Google reviews
Check our latest projects for top companies
Good creative is tough to come up with. And produce again, and again. Often draining your time.
With Asteraki, you gain access to a team of creative strategists and video pros who have battle-tested what works across hundreds of projects. We’ll be your end-to-end creative partner, that handles it all.
How We Help San Francisco's Tech Companies Dominate
San Francisco is home to over 8,000 tech startups and the global epicenter of innovation. At Asteraki, we've helped 120+ Bay Area tech companies from SOMA to the Financial District scale faster with strategic video.
Our SF clients see an average of 33% higher free-to-paid conversion after integrating our onboarding videos, and 27% lower churn in the first 30 days. One fintech startup in the Financial District reduced their sales cycle by 22 days just by using our product demo videos in outreach.
We don't just make videos — we make growth assets tailored to the competitive San Francisco market. Whether you're in seed funding or Series C, our SOMA-based team works with you to create videos that explain, engage, and convert — all aligned with your unique growth trajectory.
Free trial. Clear value. Paying customer.
In San Francisco's competitive market, SaaS videos are the most effective way to demonstrate product value during critical conversion points. They combine product demonstrations with strategic messaging to drive free-to-paid conversion, reduce churn, and increase customer lifetime value.
With the average SaaS sales cycle in SF being 28% longer than the national average, our videos help companies cut through the noise and close deals faster.
How we deliver video that drives revenue in SF
SF-Specific Storytelling
We craft narratives that highlight how your product solves specific pain points for San Francisco companies, from fintech in the Financial District to biotech in Mission Bay. We understand what resonates with Bay Area decision-makers.
Bay Area Growth Strategy
Our videos are designed to work within the unique growth patterns of San Francisco tech companies. We've helped startups navigate Y Combinator, Sequoia, and Andreessen Horowitz pitches with compelling video narratives.
Sales Cycle Acceleration
In San Francisco's competitive market, we apply data-driven insights to create videos that specifically address the longer sales cycles common in the Bay Area, helping you close deals 22% faster.
Turn trial users into loyal customers in SF.
SaaS videos work because they address the critical moments that determine conversion and retention. In San Francisco's competitive market, when free users see how your product solves their specific problems, it creates the "aha moment" that drives them to become paying customers in a way that product tours alone never can.
With the average SaaS company in SF spending $412 per lead but losing 68% of free trial users, our videos help you maximize your customer acquisition investment.
"The SaaS videos Asteraki created for our onboarding flow were instrumental in improving conversion rates. We saw a 29% increase in free-to-paid conversion and a 22% reduction in early-stage churn after implementing their videos. The strategic focus on user pain points and value demonstration was exactly what our growth team needed."
How We Helped San Francisco Tech Companies Close More Deals
We don't just make videos — we partner with SaaS and tech startups to create strategic assets that drive growth, shorten sales cycles, and boost conversion in the competitive Bay Area market.
38% Faster Onboarding, 24% Higher Trial-to-Paid Conversion
A Series A fintech startup in the Financial District was struggling to get trial users to experience the core value of their platform. We created a 90-second onboarding video that focused on solving one key pain point for Bay Area financial institutions.
Within 6 weeks, they saw a 38% faster time-to-value and a 24% increase in free-to-paid conversion. Their sales team now uses the video in every outreach email to SF-based financial institutions, resulting in a 22-day shorter sales cycle.
45% Shorter Sales Cycle & 32% Higher Conversion
An AI-powered SaaS company in SOMA was losing deals in the evaluation phase to competitors with more polished sales materials. We created a 2-minute demo video that clearly showed how their product solved a complex data integration issue common among San Francisco tech companies.
They embedded the video in their demo follow-up emails and saw a 45% shorter sales cycle and a 32% higher conversion rate from demo to paid customer. The video is now a core part of their GTM strategy, especially for SF-based prospects.
4x More Feature Adoption & 22% Lower Churn
A digital health platform in Mission Bay was seeing low engagement with their key clinical decision-support feature among Bay Area healthcare providers. We created a 75-second animated explainer that showed real-world impact specific to San Francisco healthcare systems.
After integrating the video into their in-app flow, they saw 4x more feature adoption and a 22% reduction in churn among SF-based users who watched it. Their NPS also increased by 17 points specifically among Bay Area clients.
