Simplify complex tech concepts

World Class Video production for technology companies

We specialize in cinematic video production for technology companies worldwide. Our videos transform complex concepts into clear, engaging experiences. From initial concept to final delivery, we handle every aspect of production with deep technical expertise.

5 stars out of 50+ reviews

Trusted by the world's top companies.

Salesforce
Notion
Zapier
Deloitte
Clickup
Wise

Technology video production built for innovation-driven companies

Technology products are complex, and audiences rarely wait for explanations. Our video production approach turns technical workflows into clear visual stories that help prospects and users understand value faster, adopt features sooner, and trust your product with confidence.

  • Designed for product launches, demos, and technical onboarding
  • Built around real-world tech use cases like automation, integrations, and reporting
  • Structured to shorten learning curves and accelerate adoption
  • Delivered in multiple versions for websites, apps, sales enablement, and marketing campaigns

Technology Product Demo Video

This tech video production project showcased a software feature in action, visualizing real workflows to simplify complex processes. As a result, the client improved adoption rates and helped users understand the product’s real-world impact.

B2B Technology Platform

And the results for technology companies are incredible

We've created 1500+ videos for Technology companies worldwide from demo videos to testimonial videos.

Lettuce - Brand video

Lettuce

Brand video

Brand VideoSaaS
Framery - Brand video

Framery

Brand video

Brand VideoTechnology
Xencelabs - Brand video

Xencelabs

Brand video

Brand VideoEcommerce
Mercury Bank - Brand video

Mercury Bank

Brand video

Brand VideoFintech
Native Instruments - Brand video

Native Instruments

Brand video

Brand VideoEcommerce
Girard-Perregaux - Brand video

Girard-Perregaux

Brand video

Brand videoEcommerce

Why many technology video productions fail to deliver results

Technology videos often underperform because they focus only on features, lack real-world context, or fail to engage the right audience at the right moment.

Too much product detail, not enough clarity

Many tech video productions try to explain everything at once. Viewers get overwhelmed instead of understanding how your technology solves a real problem or improves workflows.

Videos miss the right audience touchpoints

A single generic tech video rarely works across marketing, sales, and customer support. Without clear intent, the video misses the moments that influence purchase decisions or user adoption.

Production timelines lag behind product updates

Technology products evolve rapidly. Slow or inflexible video production means your content quickly becomes outdated, failing to reflect the actual product experience or capabilities.

Your technology video production is in expert hands

We create technology video assets that explain, demonstrate, and inspire action. Each video is designed to highlight product functionality, clarify complex workflows, and drive engagement. You get the insight of a technical team combined with the craft and speed of a dedicated video production partner.

Technology video production strategy and storytelling

Strategy before production

Great tech videos start with understanding your product, audience, and goals. We identify key use cases, map workflows, and craft narratives that make your product’s value clear and actionable.

Technology video production capturing real product workflows

Clear, real product visuals

We capture your technology in action, showing real workflows, integrations, and features. Visual cues, motion, and annotations are added to simplify complex processes and highlight key benefits.

Technology video production formats for demos and marketing

Built for adoption and impact

Every technology video is delivered in formats for product demos, marketing campaigns, and user onboarding. Full-length videos, short clips, and silent-ready cuts let your team communicate clearly wherever your audience engages.

Our Technology Video Production Process in 3 Steps

A streamlined, results-driven workflow designed for technology companies.
From concept to delivery, our video production team handles everything so you can focus on growth and product success.

1

Discovery & Strategy

We start with a strategy session to understand your technology product, audience, and business objectives. Whether you need a product demo, customer testimonial, or a launch video, our tech video production team defines the right creative approach. Timeline: project brief finalized within 24 to 48 hours.

2

Production Made Simple

Our tech video production team manages everything from scripting, filming on-site or remotely, to animation and voice-over. We adapt to your brand guidelines and desired formats, ensuring consistent, professional videos across all channels. No coordination headaches — we handle the full process.

3

Editing & Fast Delivery

Receive your first video assets quickly, typically within 3 to 5 business days. Get social-ready short clips for LinkedIn, Instagram, or paid ads, along with the full-length version for your website, demos, or onboarding. Every video is optimized for tech storytelling: clear messaging, modern visuals, and professional subtitles for maximum engagement.

Clarity Drives Technology Adoption

Why professional tech video production accelerates user adoption

Technology users decide quickly whether a solution fits their workflow. They explore features, compare products, and form opinions before engaging with sales. Strategic tech video production educates users, demonstrates real workflows, and showcases value, so your product earns trust and adoption faster.

1

Shows real product workflows

Tech video production demonstrates your platform in context so users see instantly how it solves their challenges and fits into daily operations.

2

Builds confidence in the solution

High-quality videos highlight actual screens, dashboards, and features, reducing uncertainty and helping users make informed decisions quickly.

3

Speeds onboarding and adoption

Clear explanations allow new users to start faster, reduce support requests, and boost activation rates across teams and departments.

4

Scales knowledge across channels

Your most effective product demonstrations can be reused on websites, in-app tutorials, emails, and marketing campaigns to maintain consistent messaging.

5

Optimized for silent and mobile-first viewing

Tech videos are often watched on the go. Professional production ensures your message lands even without audio and across all devices.

Tech video production does not replace onboarding. It empowers users to understand, adopt, and extract value faster.
2.8x

faster adoption when tech videos are integrated on product pages

45%

reduction in support tickets when onboarding includes product walkthroughs

4x

higher engagement compared to static manuals or PDFs

120+

technology video projects delivered for B2B and enterprise clients

How to choose the right tech video production company

Technology videos often explain what your product does before a sales conversation ever happens. A specialized tech video production partner helps you translate complex technology into clear, engaging stories that build trust, demonstrate value, and support product adoption.

1

1. Experience explaining complex technology

Look for a video team that has worked with software, platforms, or technical products. Experience in tech video production ensures they know how to simplify complex systems without losing accuracy.

2

2. Ability to turn features into real-world use cases

Strong tech videos show how technology fits into actual workflows. Review past work to see whether the videos focus on outcomes and user value—not just feature lists.

3

3. Balance between visual polish and technical clarity

Great visuals matter, but understanding matters more. The best tech video production companies prioritize clear explanations while using motion and design to support—not distract from—the message.

4

4. Understanding of different tech video use cases

Tech videos serve many purposes, from product demos and onboarding to sales enablement and investor presentations. Choose a partner that can adapt messaging across multiple audiences and stages.

5

5. Production speed that matches product iteration

Technology evolves quickly. Ask how fast they can deliver updated videos, short clips, and revised versions as your product or roadmap changes.

6

6. Collaborative process with product and marketing teams

Effective tech video production requires close collaboration. Look for a team that works seamlessly with product managers, marketers, and founders to align messaging and timelines.

The right tech video production partner helps your audience understand your technology—so they can trust it, adopt it, and act on it.

Talk to a tech video expert

Why Choose Asteraki for Your Next Technology Video Production Project?

Because your technology deserves videos that do more than look good. We craft content that explains features, showcases workflows, and drives real engagement for your product and brand.

Fast & Reliable Delivery

Get your technology videos ready quickly. We deliver short demo clips within 48 hours and full-length product videos within 5 business days — so your marketing and product teams can stay agile and relevant.

Tech-Focused Expertise

We specialize in video production for technology companies. From product demos to explainer videos and launch campaigns, we turn complex tech features into clear, engaging content that educates and converts.

Global Production Network

No matter where your team, clients, or users are located, we can film there. Our network of certified videographers ensures consistent, high-quality tech video production worldwide — without delays or extra travel costs.

TECH VIDEO FAQ

Questions about our
tech video services?

We specialize in product explainer videos, technical demonstration videos, SaaS platform walkthroughs, AI/ML concept explanations, enterprise solution overviews, API documentation videos, and custom content for technology companies at all stages. Each video is crafted to address specific technical communication challenges while maintaining accuracy and clarity.

Most tech video projects take 3-4 weeks from initial concept to final delivery. This includes technical deep dive sessions, script development, storyboarding, production, and editing. For highly complex technical subjects, we may need additional time for technical validation. We can accommodate tighter timelines for urgent product launches with additional resources.

Our process begins with in-depth technical sessions with your subject matter experts to ensure complete understanding of the concepts. We then translate this knowledge into clear, engaging narratives using visual metaphors, animations, and strategic pacing. Every video undergoes technical review by your team before final delivery to ensure 100% accuracy. Our team includes former engineers who can speak the language of technology fluently.

The ideal length varies by purpose: 90-120 seconds for product overviews, 2-3 minutes for feature explanations, and 3-5 minutes for complex technical concepts. For enterprise sales enablement, we often create modular content that can be used as standalone pieces or combined for longer presentations. Our team will determine the optimal length based on your specific technical content and audience needs.

Tech video production starts at $4,000 per video for basic explainer content, with most projects ranging from $6,000-$12,000 per video depending on technical complexity, animation requirements, and production quality. Highly specialized technical content (AI, blockchain, quantum computing) typically ranges from $10,000-$20,000 per video. We provide detailed quotes with no hidden fees, so you know exactly what's included.

Yes, we regularly work with technical documentation, API specifications, and code samples to create accurate visual representations. We can transform Swagger/OpenAPI specifications into clear interface demonstrations, explain complex data flows, and visualize technical architecture in ways that make sense to both technical and non-technical audiences.

Our tech videos are delivered in multiple formats optimized for integration across your ecosystem: sales presentations, website landing pages, product documentation, onboarding flows, email campaigns, and social media. We provide technical specifications and implementation guidance to ensure seamless integration with your CRM, marketing automation, and product platforms.

Customer story video production team

Ready to elevate your next tech video production project?

Our team specializes in creating authentic tech videos that transform complex concepts into clear, compelling stories to drive product adoption, shorten sales cycles, and communicate value to diverse technical audiences.

Customer interview specialist
Story development expert
Testimonial video editor
TECH VIDEO FAQ

Questions about our
tech video services?

We specialize in product explainer videos, technical demonstration videos, SaaS platform walkthroughs, AI/ML concept explanations, enterprise solution overviews, API documentation videos, and custom content for technology companies at all stages. Each video is crafted to address specific technical communication challenges while maintaining accuracy and clarity.

Most tech video projects take 3-4 weeks from initial concept to final delivery. This includes technical deep dive sessions, script development, storyboarding, production, and editing. For highly complex technical subjects, we may need additional time for technical validation. We can accommodate tighter timelines for urgent product launches with additional resources.

Our process begins with in-depth technical sessions with your subject matter experts to ensure complete understanding of the concepts. We then translate this knowledge into clear, engaging narratives using visual metaphors, animations, and strategic pacing. Every video undergoes technical review by your team before final delivery to ensure 100% accuracy. Our team includes former engineers who can speak the language of technology fluently.

The ideal length varies by purpose: 90-120 seconds for product overviews, 2-3 minutes for feature explanations, and 3-5 minutes for complex technical concepts. For enterprise sales enablement, we often create modular content that can be used as standalone pieces or combined for longer presentations. Our team will determine the optimal length based on your specific technical content and audience needs.

Tech video production starts at $4,000 per video for basic explainer content, with most projects ranging from $6,000-$12,000 per video depending on technical complexity, animation requirements, and production quality. Highly specialized technical content (AI, blockchain, quantum computing) typically ranges from $10,000-$20,000 per video. We provide detailed quotes with no hidden fees, so you know exactly what's included.

Yes, we regularly work with technical documentation, API specifications, and code samples to create accurate visual representations. We can transform Swagger/OpenAPI specifications into clear interface demonstrations, explain complex data flows, and visualize technical architecture in ways that make sense to both technical and non-technical audiences.

Our tech videos are delivered in multiple formats optimized for integration across your ecosystem: sales presentations, website landing pages, product documentation, onboarding flows, email campaigns, and social media. We provide technical specifications and implementation guidance to ensure seamless integration with your CRM, marketing automation, and product platforms.

Technology Video Production

How to craft a tech video production strategy that drives adoption

Technology video production is not just about showing your product. It is about educating prospects, demonstrating workflows, and turning complex features into clear benefits. A strategic video plan ensures each video serves a business goal and reaches the right audience at the right time.

1

Define your product and growth objectives first

Align your tech videos with measurable goals such as driving sign-ups, improving onboarding completion, or increasing feature adoption.

2

Map each video to a stage in the customer journey

Introductory explainer videos attract new users, demo videos convert prospects, and tutorial videos retain customers. Each video type has a specific role in your funnel.

3

Focus on outcomes not features

Highlight how your technology solves real problems. Show measurable benefits not just interfaces to help users visualize success.

4

Leverage the right production tools

Combine screen capture, motion graphics, and live-action footage to create videos that are engaging, accurate, and scalable for multiple channels.

5

Plan for reuse and distribution

Create adaptable video assets that work across landing pages, email campaigns, social media, and onboarding to maximize ROI on production time.

Effective technology video production turns complexity into clarity and accelerates adoption across your customer journey
Tech video production behind the scenes
Recording a tech video production session
3x

faster feature adoption when videos are integrated into onboarding

45%

increase in trial-to-paid conversion with demo and explainer videos

4.5x

more engagement on landing pages featuring tech videos

150+

tech video projects delivered for B2B and SaaS companies