Engaging consumer storytelling that drives brand loyalty and sales.
We create authentic, cinematic videos specifically designed for consumer brands that build emotional connections, drive engagement, and turn viewers into loyal customers. From initial concept to final delivery, we handle every aspect of production with deep consumer psychology expertise and creative storytelling.
Emotional connection. Brand loyalty. Sales growth.
Consumer videos are the most effective way to build emotional connections with your audience and drive purchasing decisions. They combine strategic storytelling with creative execution to build brand loyalty, create shareable moments, and turn viewers into loyal customers in a marketplace where emotional connection drives 70% of purchasing decisions.
How we ensure to deliver consumer videos
that drive emotional connection
Emotional storytelling
Our team includes consumer psychologists and creative directors who craft narratives that tap into the specific emotional drivers of your target audience, creating videos that resonate on a deeper level and drive brand loyalty.
Creative excellence
We combine award-winning creative direction with cutting-edge production techniques to create videos that stand out in crowded social feeds and capture attention within the critical first 3 seconds.
Social-first approach
Our videos are designed from the ground up for social sharing, with platform-specific formatting, sound-on/sound-off versions, and shareable moments that drive organic reach and virality.
See some of our work for
winning brand video campaigns.
We've obtained over 1 billion views across 580+ video projects.
We know what works, and what doesn't.
Lettuce
Brand video
Framery
Brand video
Xencelabs
Brand video
Mercury Bank
Brand video
Native Instruments
Brand video
Girard-Perregaux
Brand video
Turn viewers into loyal customers through emotional storytelling.
Consumer videos work because they solve the fundamental challenge of consumer marketing: building emotional connections that drive purchasing decisions. When potential customers see a high-quality video that resonates with their values and aspirations, it creates a deeper connection in a way that product features alone never can.
"The video campaign Asteraki created for our 'Just Do It' reimagined series was instrumental in revitalizing our brand connection with younger audiences. We saw a 39% increase in social engagement and a 28% lift in sales among the 18-34 demographic after launching their videos across our social channels. The deep understanding of consumer psychology combined with creative excellence was exactly what our marketing team needed to create truly shareable content."
Why consumer videos drive better engagement and sales
In today's crowded consumer marketplace, emotional connection is the key differentiator. Strategic video content combines creative excellence with consumer psychology to build brand loyalty, create shareable moments, and drive purchasing decisions in a marketplace where 70% of buying decisions are emotionally driven.
Our consumer videos don't just look professional - they're strategically designed with deep understanding of consumer behavior to create emotional connections that drive brand loyalty and sales, turning video into a growth engine rather than just a marketing tactic.
Drives Emotional Connection
Consumer brands using emotionally resonant video content see 42% higher brand recall and 37% stronger emotional connection with customers compared to those using feature-focused content, as emotional storytelling creates deeper psychological connections.
Increases Social Sharing
Videos designed with shareability in mind generate 39% more social shares than standard marketing videos, creating organic reach that amplifies your message without additional ad spend.
Boosts Conversion Rates
Product pages featuring emotionally engaging consumer videos convert 28% better for sales compared to pages with only product images and descriptions, as videos create desire and connection beyond features.
Builds Brand Loyalty
Customers who engage with emotionally resonant brand videos are 33% more likely to become repeat customers and recommend the brand to others, creating a virtuous cycle of loyalty and advocacy.
Creates Cultural Relevance
Brands that create culturally relevant video content see 45% higher engagement among target demographics, as videos that tap into current cultural moments feel authentic and timely rather than forced.
At Asteraki, we don't just create videos for consumer brands - we craft emotionally resonant stories designed to connect with your audience on a deeper level and drive meaningful business results. Let us help you transform product features into emotional connections that drive brand loyalty and sales growth.
Higher brand recall vs. feature-focused content
Higher conversion rates for sales
More social shares vs. standard marketing videos
Consumer brands served with emotionally resonant video solutions
Questions about our
consumer video services?
We specialize in brand storytelling videos, product launch campaigns, social media content, influencer collaborations, customer testimonials, holiday campaigns, and custom content for consumer brands. Each video is crafted to address specific consumer marketing challenges while building emotional connections and driving engagement with your target audience.
Most consumer video projects take 3-5 weeks from initial concept to final delivery. This includes creative development, script writing, storyboarding, production, and editing. For time-sensitive campaigns (holiday seasons, product launches), we build in accelerated timelines with dedicated resources. We can deliver high-quality videos in as little as 2 weeks for urgent campaigns with additional resources.
Our process begins with deep consumer research to understand the emotional drivers, values, and aspirations of your target audience. We then craft narratives that authentically connect with these emotional touchpoints while staying true to your brand identity. Every creative decision - from music selection to visual style - is made with emotional impact in mind. We also build in testing with target audience segments before final delivery to ensure the emotional resonance we're aiming for is actually achieved.
The ideal length varies by platform and purpose: 15-30 seconds for social media ads (Instagram, TikTok), 30-60 seconds for YouTube pre-roll, 60-90 seconds for brand storytelling, and 90-120 seconds for product showcases. For social platforms, we create platform-specific cuts optimized for each environment (vertical for TikTok/Reels, square for Facebook, etc.). Our team will determine the optimal length based on your specific campaign goals, target platform, and audience behavior data.
Consumer video production starts at $5,000 per video for basic social content, with most projects ranging from $8,000-$15,000 per video depending on creative complexity, production quality, and talent requirements. High-end brand campaigns with celebrity talent or complex production typically range from $20,000-$50,000+ per video. We provide detailed quotes with no hidden fees, so you know exactly what's included, and offer package pricing for multi-video campaigns.
Yes, we specialize in social-first video production. Every video we create is optimized for the specific platform it will appear on, with multiple versions for different environments (sound-on/sound-off, vertical/horizontal, platform-specific aspect ratios). We also provide social media best practices, caption recommendations, and performance tracking frameworks to maximize your ROI on social video campaigns.
Strategic consumer videos build emotional connections that drive 70% of purchasing decisions. Videos that resonate emotionally with viewers create stronger brand recall (42% higher), increase social sharing (39% more shares), and boost conversion rates (28% higher) compared to standard marketing content. For brand loyalty, customers who engage with emotionally resonant brand videos are 33% more likely to become repeat customers and brand advocates. We build measurement frameworks directly into your video strategy to track these metrics and demonstrate clear ROI.
