Consumer video production that connects with people not just audiences

We specialize in brand storytelling videos, product launch campaigns, social media content, influencer collaborations, customer testimonials, holiday campaigns, and custom content for consumer brands. Each video is crafted to address specific consumer marketing challenges while building emotional connections and driving engagement with your target audience.

Most consumer video projects take 3-5 weeks from initial concept to final delivery. This includes creative development, script writing, storyboarding, production, and editing. For time-sensitive campaigns (holiday seasons, product launches), we build in accelerated timelines with dedicated resources. We can deliver high-quality videos in as little as 2 weeks for urgent campaigns with additional resources.

Our process begins with deep consumer research to understand the emotional drivers, values, and aspirations of your target audience. We then craft narratives that authentically connect with these emotional touchpoints while staying true to your brand identity. Every creative decision - from music selection to visual style - is made with emotional impact in mind. We also build in testing with target audience segments before final delivery to ensure the emotional resonance we're aiming for is actually achieved.

The ideal length varies by platform and purpose: 15-30 seconds for social media ads (Instagram, TikTok), 30-60 seconds for YouTube pre-roll, 60-90 seconds for brand storytelling, and 90-120 seconds for product showcases. For social platforms, we create platform-specific cuts optimized for each environment (vertical for TikTok/Reels, square for Facebook, etc.). Our team will determine the optimal length based on your specific campaign goals, target platform, and audience behavior data.

Consumer video production starts at $5,000 per video for basic social content, with most projects ranging from $8,000-$15,000 per video depending on creative complexity, production quality, and talent requirements. High-end brand campaigns with celebrity talent or complex production typically range from $20,000-$50,000+ per video. We provide detailed quotes with no hidden fees, so you know exactly what's included, and offer package pricing for multi-video campaigns.

Yes, we specialize in social-first video production. Every video we create is optimized for the specific platform it will appear on, with multiple versions for different environments (sound-on/sound-off, vertical/horizontal, platform-specific aspect ratios). We also provide social media best practices, caption recommendations, and performance tracking frameworks to maximize your ROI on social video campaigns.

Strategic consumer videos build emotional connections that drive 70% of purchasing decisions. Videos that resonate emotionally with viewers create stronger brand recall (42% higher), increase social sharing (39% more shares), and boost conversion rates (28% higher) compared to standard marketing content. For brand loyalty, customers who engage with emotionally resonant brand videos are 33% more likely to become repeat customers and brand advocates. We build measurement frameworks directly into your video strategy to track these metrics and demonstrate clear ROI.