Video production for e‑commerce

Ecommerce video production that shows your product and the feeling behind it

We handle ecommerce video production for brands that want to go beyond product shots and show what their product means to real people. You define the story and audience and we produce a cinematic ecommerce video that elevates your product and connects emotionally.

5 stars out of 50+ reviews

Trusted by the world's top companies.

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Ecommerce video production that drives conversions

Every product deserves to be seen in its best light. Our ecommerce video production turns product features, benefits, and use cases into clear, engaging videos that inspire purchases, enhance brand perception, and connect with shoppers.

  • Ideal for product demos, unboxings, and promotional campaigns
  • Highlights unique features, quality, and value to your customers
  • Designed to increase engagement, trust, and sales
  • Delivered in formats ready for websites, social media, email, and marketplaces

Product Demo Video

This ecommerce video showcased a top-selling product with live demonstrations and clear visuals of features and usage. The engaging storytelling and polished visuals increased customer confidence and boosted online sales.

Ecommerce & Product Marketing Video

And the results are incredible.
Take a look at our ecommerce video production

We've created 1500+ ecommerce videos for companies worldwide. We know how to produce winner creatives!

Midea - Ecommerce video

Midea

Ecommerce video

Ecommerce VideoDTC
Framery - Ecommerce video

Framery

Ecommerce video

Ecommerce VideoTechnology
Xencelabs - Ecommerce video

Xencelabs

Ecommerce video

Ecommerce videoDTC
Logitech - Ecommerce video

Logitech

Ecommerce video

Brand VideoDTC
Native Instruments - Ecommerce video

Native Instruments

Ecommerce video

Ecommerce videoDTC
Girard-Perregaux - Ecommerce video

Girard-Perregaux

Ecommerce video

Brand videoDTC

Why ecommerce video production often falls short

Many ecommerce video production efforts fail because they focus only on product visuals, neglect customer motivations, or become outdated as shopping trends and campaigns evolve.

Products shown without context

Ecommerce video production that only shows the product misses the opportunity to explain how it solves real customer problems. Videos need to demonstrate value and usage to drive engagement and sales.

Audience needs are overlooked

Without understanding who the video is for, ecommerce video production can fail to connect. Knowing your customers’ preferences, challenges, and shopping behaviors ensures content that engages and converts.

Videos miss the right timing

Ecommerce video production must align with product launches, promotions, and seasonal trends. Videos that are delivered too late or not aligned with campaigns can lose impact and fail to generate sales.

Ecommerce video production made simple with our team

We create ecommerce videos that drive sales, showcase products, and elevate your online store. Each video is designed to highlight features, demonstrate benefits, and connect with shoppers, backed by a professional video production team.

Ecommerce product video storytelling

Story-driven product videos

We craft videos that tell the story behind your products. From concept to execution, we focus on features, benefits, and the lifestyle impact to drive engagement and conversions.

High-quality ecommerce video production

Cinematic visuals that sell

Our ecommerce video shoots combine cinematic storytelling, product demos, and lifestyle footage. Every frame is optimized to highlight your products and encourage shoppers to take action.

Ecommerce videos optimized for online platforms

Ready for every platform

We deliver ecommerce videos in multiple formats: social media, website, email campaigns, and ads. Full-length demos, short clips, and vertical edits ensure your products shine on every platform.

Our Ecommerce Video Production Process in 3 Steps

A focused workflow for ecommerce brands to showcase products, drive engagement, and convert viewers into customers. We handle every step from concept to delivery to maximize impact and sales.

1

Product Discovery & Audience Insight

We start by analyzing your products, target customers, and marketing goals. This step ensures every ecommerce video highlights the right features, showcases benefits clearly, and speaks directly to the audience most likely to purchase. Timeline: research and strategy completed within 24–48 hours.

2

Tailored Video Production

Our ecommerce video team manages everything from concept creation, scriptwriting, and filming to animation and voice-over. Each video is designed to match your brand style and campaign needs, ready for social media, product pages, or email marketing without extra effort.

3

Editing & Quick Launch

We deliver polished videos fast, usually within 3–5 business days. From full-length product demos to short social clips, every asset is optimized to boost engagement, encourage purchases, and improve conversion rates across all ecommerce channels.

Boost Your Sales

Why ecommerce video production drives conversions and trust

Ecommerce videos do more than showcase products—they build shopper confidence, highlight benefits, and encourage purchases. A focused ecommerce video strategy ensures every clip enhances your online store, engages visitors, and converts them into loyal customers.

1

Showcases products clearly and effectively

Professional ecommerce videos demonstrate product features and benefits in a way that helps shoppers make confident buying decisions.

2

Builds trust and credibility

High-quality visuals and storytelling signal reliability, reducing hesitation and increasing the likelihood of purchase.

3

Increases engagement across platforms

From social media ads to product pages, videos capture attention and keep shoppers interacting with your brand.

4

Supports multiple formats

Videos can be adapted for hero banners, Instagram reels, email campaigns, and ads, ensuring maximum reach and impact.

5

Optimized for all devices

Every ecommerce video is designed for mobile-first viewing, sound-off autoplay, and smooth playback across screens.

Ecommerce videos convert browsers into buyers, boost engagement, and enhance shopper confidence.
5x

more product page engagement with videos

70%

increase in conversion rates with video demos

3.5x

higher email click-through rates with product videos

1000+

ecommerce video campaigns delivered globally

How to pick the ideal ecommerce video production partner

Partnering with a skilled ecommerce video team can transform your online store. A professional ecommerce video agency does more than film products. They create videos that showcase benefits, build shopper trust, and drive conversions. Here’s a guide to selecting the right partner for your store.

1

1. Ecommerce-Focused Expertise

Choose a team with proven experience in ecommerce video production. They should understand product marketing, shopper psychology, and how to create videos that increase sales.

2

2. Conversion-Driven Storytelling

Effective ecommerce videos highlight product value and benefits. Look for agencies that provide case studies showing improved engagement, higher conversion rates, or stronger brand trust.

3

3. Versatility Across Video Formats

Your agency should produce product demos, lifestyle videos, explainer animations, and short social clips. Multi-format capabilities ensure videos fit every platform and campaign need.

4

4. Customer-Centered Approach

Videos should speak directly to your target shoppers. Ensure the agency crafts narratives that resonate with audience needs, pain points, and desires.

5

5. Fast Delivery & Reusable Content

Time is crucial in ecommerce. A great partner provides quick turnaround for hero videos, short clips, and multi-purpose edits so you can maximize ROI from each production.

6

6. Smooth Collaboration & Communication

Seamless workflow and clear communication are essential. Pick an agency that integrates with your tools, provides timelines, and keeps your team informed throughout production.

Choosing the right ecommerce video partner ensures your videos not only showcase products beautifully but also convert browsers into buyers and strengthen shopper trust.

Book your free strategy session

Why Choose Asteraki for Your Ecommerce Video Production

Your products deserve videos that not only look stunning but also sell. Our ecommerce video production drives conversions, engages shoppers, and strengthens your online store’s presence across all platforms.

Fast & Flexible Video Delivery

Get ecommerce videos exactly when you need them. From product demos to social clips and ad creatives, we deliver quickly without compromising quality, keeping your campaigns on schedule.

Ecommerce Video Expertise

We craft videos that highlight product features, build shopper trust, and boost conversions. From cinematic demos to quick social snippets, our videos drive measurable results for your online store.

Global Production Reach

No matter where your customers are, we can produce high-quality ecommerce videos with consistent style and messaging. Our worldwide network ensures scalable production without delays or compromises.

ECOMMERCE VIDEO FAQ

Questions about our ecommerce
video production services?

We specialize in product demonstration videos, 360° product views, lifestyle showcase videos, customer testimonials, unboxing experiences, and custom content for ecommerce brands. Each video is crafted to address specific ecommerce challenges while showcasing products in real-life contexts that build confidence and set accurate expectations.

Most ecommerce video projects take 2-4 weeks from initial concept to final delivery. This includes product analysis, creative development, storyboarding, production, and editing. For time-sensitive product launches, we build in accelerated timelines with dedicated resources. We can deliver high-quality product videos in as little as 10 days for urgent campaigns with additional resources.

Our process begins with deep analysis of common reasons for returns for your specific product category. We then strategically showcase the aspects of your product that typically lead to returns (size, texture, color accuracy, functionality) in real-life contexts. Every video includes specific shots designed to set accurate expectations, and we implement A/B testing with your team to continuously refine what works best for reducing returns in your category.

The ideal length varies by purpose: 15-30 seconds for mobile-optimized product showcases (most effective for conversion), 30-60 seconds for detailed product demonstrations, and 60-90 seconds for lifestyle context videos. For product pages, we recommend keeping videos under 30 seconds for maximum impact, as 75% of viewers drop off after 30 seconds. We create platform-specific cuts optimized for different environments (product pages, social media, email campaigns).

Ecommerce video production starts at $3,500 per video for basic product showcases, with most projects ranging from $5,000-$12,000 per video depending on product complexity, shooting requirements, and animation needs. High-end lifestyle videos with models and locations typically range from $10,000-$20,000 per video. We provide detailed quotes with no hidden fees, so you know exactly what's included, and offer package pricing for multi-product campaigns.

Yes, we specialize in platform-specific ecommerce video production. We create optimized versions for Amazon (with specific aspect ratios and no music for certain categories), Shopify (with mobile-first design), social platforms (TikTok, Instagram, Facebook), and email campaigns. Each version is tailored to the platform's technical requirements and user behavior patterns to maximize conversion potential.

Strategic ecommerce videos build confidence that drives 23% higher conversion rates and reduces return rates by 31% compared to static images. Videos that showcase products in real-life contexts set accurate expectations about size, texture, color, and functionality, reducing buyer's remorse. For mobile users (79% of ecommerce traffic), videos communicate product details more efficiently in limited screen space, driving 27% higher engagement. We build measurement frameworks directly into your video strategy to track conversion impact, return rate reduction, and ROI.

Customer story video production team

Ready to turn product uncertainty into sales with professional ecommerce videos?

Our team specializes in creating authentic ecommerce videos that showcase products in real-life contexts, set accurate expectations, and drive purchasing decisions through strategic product demonstration and conversion optimization.

Framery connected device
Midea's fridge commercial
Native instruments animated scene
Ecommerce Video Production

How to produce ecommerce videos that boost sales and customer trust

Ecommerce videos are more than product shots—they build trust, showcase features, and drive conversions. A structured video approach ensures each clip highlights benefits, reaches the right shoppers, and strengthens your online presence.

1

Set clear ecommerce goals

Decide whether the video’s purpose is to increase sales, explain products, or build customer loyalty. Each video should have a measurable impact.

2

Tailor content for your audience

Match videos to shopper behavior: demo clips for new visitors, detailed product breakdowns for buyers, and testimonials for social proof.

3

Highlight product benefits with storytelling

Focus on how your products solve problems or enhance lifestyle, creating an emotional connection beyond features.

4

Select the right production style

Combine live-action, animated explainer videos, or motion graphics to make your products stand out while reflecting your brand identity.

5

Optimize for multiple platforms

Create variations for social media, ecommerce sites, email campaigns, and ads so your content converts across every channel.

Well-crafted ecommerce videos transform browsers into buyers and build lasting customer trust.
Behind the scenes ecommerce video production
Filming an ecommerce product video
4x

higher purchase intent with product-focused videos

60%

more engagement on social ads featuring ecommerce videos

3x

increased click-through rates on product pages with video demos

1200+

ecommerce video campaigns produced worldwide