Turning Technical Complexity Into Customer Clarity
SaaS prospects often abandon free trials when they can't quickly grasp your product's value, so we craft brand videos that transform complex features into emotional stories your ideal customers recognize themselves in, resulting in 47% more free trial sign-ups as clients focus on the human transformation your product enables rather than just listing features.
We are a half creative agency
half production company
Risk-Free Production
Our rigorous review process catches issues early, so you never get a final product with surprises.
Your Approval, Every Step
We keep you involved throughout the process, so the final product is exactly what you envisioned.
Convert Viewers to Buyers
We place clear calls-to-action and messaging that move viewers toward becoming customers.
See some of our work for
winning brand video campaigns.
We've obtained over 1 billion views across 580+ video projects.
We know what works, and what doesn't.
Uber
Company video
HP
Customer story
Salesforce
Customer story
Kandji
Customer story
Disney
Brand video
Netflix
Brand video
From Feature Lists to Customer Journeys in 90 Seconds
SaaS buyers don't purchase software—they invest in transformation, but most brand videos focus on features rather than outcomes. We craft brand videos that map to your customer's journey, showing exactly how your product solves their specific pain points at each stage, helping SaaS companies see 3.2x longer engagement as prospects see themselves in the story and understand how your solution fits into their workflow.
“Our brand video shifted the conversation from features to transformation. Enterprise prospects now come into sales calls already understanding our value, cutting our demo time in half and increasing qualified leads by 41%.”
Why SaaS videos drive better conversion and retention
Free users have too many options. They'll leave if they don't quickly see how your product solves their problem.
We map your customer journey to identify where users get stuck, then create videos that show exactly how your product solves those specific pain points. For example, when a user hesitates at the onboarding screen, we show them the exact workflow that solves their problem in under 60 seconds.
Faster 'Aha' Moments
Users who watch our onboarding videos reach their first 'aha' moment 37% faster than those who don't, reducing time-to-value.
Higher Free-to-Paid Conversion
SaaS companies using these targeted videos see 29% more free users upgrade to paid plans.
Reduced Early Churn
Users who engage with these videos are 22% less likely to churn in the first 30 days.
Feature Adoption Boost
Users who watch feature-specific videos are 3.1x more likely to regularly use those features.
Expansion Revenue Driver
Customers who watch upsell videos are 2.4x more likely to upgrade to higher-tier plans.
At Asteraki, we don't just create videos - we craft strategic assets that address the critical points where your audience makes decisions. Let us help you turn viewers into customers through the power of targeted video.
Higher free-to-paid conversion
Less early churn
Faster time-to-value
SaaS videos produced