Creating Shoppers Who Feel Understood, Not Sold To
Today's consumers ignore ads but embrace authentic brand stories, so we craft retail brand videos that showcase products in authentic usage scenarios with genuine customer moments—no staged scenes or forced smiles, helping retail brands see 29% higher conversion rates as we focus on the emotional connection between products and the people who love them.
We are a half creative agency
half production company
Your Look & Feel
A consistent style that makes your brand instantly recognizable in all your videos and marketing stuff.
Authentic Moments
Capturing real, unscripted moments that show the true spirit of your brand or product, making it relatable and trustworthy.
Celebrating Success
Highlighting milestones, awards, or achievements in a way that builds pride and reinforces your brand's value.
See some of our work for
winning brand video campaigns.
We've obtained over 1 billion views across 580+ video projects.
We know what works, and what doesn't.
HP
Customer story
Goldman Sachs
Brand video
Okta
Brand video
Nike
Brand video
Uber
Company video
Salesforce
Customer story
Creating Emotional Connections That Drive Repeat Purchases
Retail customers have endless choices but loyalty comes from emotional connection, so we craft retail brand videos that go beyond products to showcase the values, craftsmanship, and community impact behind your brand, helping retail companies see 38% higher customer lifetime value as we focus on building relationships, not just transactions.
“We stopped showing product specs and started showing how our gear performs in real conditions. The new brand video increased AOV by 22% and reduced returns—customers now know exactly what they're getting.”
How retail videos drive loyalty beyond the product
People don't buy products—they buy how those products make them feel. But most retail videos still focus on specs and promotions.
We film real customers using your products in their daily lives, capturing authentic moments of joy and connection. Instead of staged product shots, we show a parent using your outdoor gear on a family camping trip, or someone wearing your clothing while connecting with friends.
Higher Customer Value
Customers who engage with these storytelling videos spend 38% more over time compared to those who only see product ads.
Less Price Sensitivity
Brands with strong storytelling see 31% less price-based churn as customers value the emotional connection.
More Social Sharing
Authentic retail videos are shared 4.2x more than promotional content.
Better Brand Recall
Customers remember brands with storytelling videos 3.7x better than those with feature-focused content.
Increased Foot Traffic
Online videos that showcase in-store experiences increase physical store visits by 29%.
At Asteraki, we don't just create videos - we craft strategic assets that address the critical points where your audience makes decisions. Let us help you turn viewers into customers through the power of targeted video.
Higher customer lifetime value
Less price-based churn
More social shares
Retail videos produced