We are a half creative agency
half production company
Content That Travels Far
Creating videos designed to be shared, extending your reach organically through compelling storytelling.
See What Works
We track how your videos do and use that info to make future content even better.
Flexible Way of Working
We adapt to your needs while keeping quality high and deadlines met - no rigid methods that ignore your business reality.
See some of our work for
winning brand video campaigns.
We've obtained over 1 billion views across 580+ video projects.
We know what works, and what doesn't.
Nike
Brand video
Starbucks
Customer story
Microsoft
Explainer video
Amazon
Customer story
Explainer video
Boeing
Explainer video
Showing Product Benefits Beyond Basic Features
Retail buyers need to understand how products improve their lives, not just their specifications, so our explainer videos showcase the emotional and practical benefits of products in real-life contexts, helping retail brands see 31% higher conversion rates as we focus on the transformation products enable, not just their technical attributes.
“Online shoppers were abandoning carts due to shipping uncertainty. The explainer video showed delivery timelines, return policies, and packaging details. conversion increased 27%.”
How retail explainer videos show product benefits beyond features
Retail buyers need to understand how products improve their lives, not just their specifications.
We showcase the emotional and practical benefits of products in real-life contexts. Instead of listing fabric composition, we show a parent using your outdoor gear during a family camping trip, highlighting durability, comfort, and peace of mind.
Higher Conversion Rates
Retail brands see 31% higher conversion rates with these benefit-focused videos.
Reduced Returns
Customers who watch these videos return products 29% less often.
Increased Average Order Value
Shoppers spend 22% more when they understand product benefits through these videos.
Better Product Understanding
Customers report 44% better understanding of products after watching these videos.
Higher Satisfaction
Buyers show 33% higher satisfaction with purchases made after watching these videos.
At Asteraki, we don't just create videos - we craft strategic assets that address the critical points where your audience makes decisions. Let us help you turn viewers into customers through the power of targeted video.
Higher conversion rates
Fewer returns
Higher average order value
Retail explainer videos produced